Stories that Inspire • Messages that Move • Impact that Lasts

At Sprout Narratives, communications aren’t just about getting the message out — they’re about helping teams and leaders grow through stories rooted in meaning, clarity, and connection.

I partner with purpose-driven organizations and forward-thinking leaders to bring their internal and external communications to life, aligning every touchpoint with the values and vision that set them apart.

Core Services

From the first seed of an idea to a story that inspires action, I help you turn big ideas into lasting impact.

Communications Strategy

Intentional messaging that supports your business.

I help organizations and teams define, plan, and deliver communications that align with their business goals — whether navigating change, launching a new program, or building a culture of clarity and connection. Impact starts with strategy.

Strategic Storytelling

Stories that build connection and purpose.

I partner with organizations and teams to uncover and shape internal stories that bring strategy to life — reinforcing culture, aligning teams, and sparking shared purpose. From employee features to campaign rollouts, these narratives deepen connection for lasting impact.

Personal Branding

Amplify your voice. Extend your reach.

Whether you’re writing a bylined article or building a reputation as a visionary leader, I help you bring structure, clarity, and resonance to your ideas. Together, we’ll shape standout content that reflects your thinking, amplifies your voice, and extends your influence.

Editorial Content Creation

Sharp reporting. Clean prose. Reliable delivery.

For magazines, member publications, and B2B outlets, I bring a journalist’s eye and an editor’s precision to every assignment. Whether you need features, profiles, event coverage, or a series, I help you deliver content that’s clear, accurate, and engaging — from initial pitch to publication.

Employee Experience Comms

Story-driven support for the employee journey.

From welcoming new hires to celebrating tenured team members, I help you shape meaningful messages and thoughtful moments that foster connection, alignment, and belonging. Retention begins with recognition. Let’s get it right from the start.

Professional Photography

Elevate your brand with cohesive visual storytelling.

Whether you’re launching a new initiative, hosting an event, refreshing your team’s headshots, or building a custom image library, we bring a photojournalist’s eye and thoughtful perspective to every project — capturing the moments and details that bring your story to life.

Testimonials

"One of Jenny's greatest strengths is her ability to advance change through clear and actionable storytelling. She is a big thinker with a strategic vision for creating and championing compelling content that moves audiences to engage, act, respond, think, do."

Linda SowersStrategic Marketing Lead

"Jenny worked with me to develop a content package around [healthcare's impact on climate change], which was shared broadly through social media and contributed to greater awareness of the issue among the radiology community. I highly recommend Jenny for any communications projects in which measurable outcomes are desired."

Reed Omary, MD, MSPhysician Leader and Planetary Health Entrepreneur

"Ms. Jones excels at communicating with team members and direct reports as she converts leadership vision to organization-wide direction."

Becky Haines, MSMSenior Nonprofit Leader

"Jenny isn't just a content whiz -- she's a team player who understands that the process is just as important as the final product."

Brooke BilyiBusiness Journalist and Author

"Jenny's calm and friendly manner puts interview subjects at ease; her responsiveness and scheduling are on point; and her copy is clean and never dry."

Carrie MeadowsB2B professional

Jenny Jones, Strategic Storyteller & Founder

About Me

With more than 20 years of experience, I bring a deep editorial and communications background. I blend strategic thinking and empathetic storytelling to deliver flexible services customized to your needs.

Together, we’ll build sustainable internal and external communications practices that move you and your organization forward.

My Commitment to Clarity

I prioritize clear communication, ensuring every message is crafted with care. My goal is to help you connect deeply with your audience, making every interaction meaningful.

Cultivating Connections

Through intentional storytelling, I help foster lasting relationships between brands and their communities, creating impactful experiences that resonate beyond words.